Video Game Ad of the Day: Fido Dido
by Matt Keller on Jun.01, 2013, under Video Game Ad of the Day
Contrary to popular belief, Fido Dido isn’t actually a creation of PepsiCo – he was created by two New York animators, who sold t-shirts of the character they printed himself. PepsiCo then licensed the mascot to hock their drinks before replacing him with Cool Spot. The Fido Dido video game was scheduled to be released in 1993, but never made to market. A prototype ROM is in wide circulation.
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